"Known since ancient times as the “witches’ herb,” Artemisia vulgaris – or wild wormwood – is a perennialplant from the Asteraceae family, deeply rooted in the herbal traditions of Europe and Asia."

Once used topurify spaces and ward off illness, it was also burned in rituals to encourage prophetic dreams and restoreharmony between body and mind.

Over time, its rich phytochemical profile has captured the attention of herbalists, cosmetologists, and nutrition experts, making it an increasingly valued ingredient informulations aimed at holistic well-being. In cosmetics, Artemisia vulgaris stands out for its antioxidant, anti-wrinkle, and anti-collagenase activity, helping protect the skin from oxidative stress and maintain its firmness over time.

From a nutraceutical perspective, various parts of the plant – including the leaves, flowering tops, root, and capitula – have traditionally been used to support digestive function, promote regular gastrointestinal motility, and help eliminate gas. It is also known for its ability to relieve menstrual discomfort, offering natural support for female well-being.

A plant with a long history, now rediscovered for its natural efficacy and versatile applications.

ARDA NATURA PROPOSAL

• 05596 E.G. ARTEMISIA 1:2 PE- Propylene Glycol, Aqua, Artemisia vulgaris Extract0
• 04917 E.G. ASSENZIO ROMANO 1:2 - Propylene Glycol, Aqua, Artemisia absinthium Extract

Write an email to: info@ardanatura.it to receive the whole brochure